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Job Description Therapy Area Specialist A Therapy Area Specialist role, an in-field marketing role, excels in disease and brand knowledge to enable in-depth discussion with oncology customers, and supports therapy area strategy development & execution in close collaboration with oncology cross-functional team WHAT YOU WILL DO (it is included but not limited as below mentioned): Customer engagement • Demonstrate in-depth disease, treatment, indication and brand knowledge (including patient pathway, stakeholder mapping) to enable impactful discussion with customers on demand, ensuring service standard are met based on HQ marketing guideline • Facilitate speaker programs and peer-to-peer clinical experience sharing programs; conduct educational talks to physician groups, and other healthcare stakeholders (e.g. pharmacists, nurses) for product education updates and with HCPs • Collaborate closely with cross-functional teams, including Professional Sales Representatives, in customer engagement to ensure customers’ information needs are addressed timely Marketing execution and strategy support • Document and provide customer insights to cross-functional teams and contribute to key…
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