CV for this role
Rewrite your CV for what Reuters asks for
This job is free to read. A CV tailored to it comes with Weekly and Monthly.
Pay comparison
Market pay for marketing strategy and planning professionals in Singapore
Per month, across all employers in this occupation. This figure is not from Reuters.
Source: Singapore Ministry of Manpower, Occupational Wage Survey, June 2024.
Job description preview
From Reuters’s original posting
Job Description Legal professionals across Asia and Emerging Markets are rethinking how they research, advise and run their practices, and who they’ll trust to help. Thomson Reuters™ brings them trusted legal content and technology, from Westlaw and Practical Law to CoCounsel, so they can work with confidence as AI changes the profession. This hands-on demand generation role owns the marketing targets for the Legal portfolio across APAC and Emerging Markets. You'll use customer data, market insight and performance signals to build and run relevant, integrated campaigns that respond to customer needs across the full funnel - from brand awareness to the buying decision. You'll take accountability for the Legal pipeline target, continually using evidence to refine audiences, messages, offers and channel choices. Most of your time will be spent creating, executing and optimising campaigns, supported by the strategy that guides them. As part of TR's regional growth and demand team, you'll adapt global platforms and programs for the region and partner with field marketing teams on local campaigns and activations. Key Responsibilities In this opportunity as a Senior Demand Marketing…
Open full posting on Reuters’s site